Industry dynamics

Geely Auto’s all-new strategic flagship SUV Boyue L hits market

Publishtime:1970-01-01 08:00:00 Views:28

Beijing (ZXZC)- Geely Auto saw its all-new flagship model, the Boyue L, officially go on sale on October 26.

Geely Auto’s all-new strategic flagship SUV Boyue L hits market

Photo credit: Geely Auto

Coming with three powertrain options and six trim levels, the Boyue L lineup features a price range of 125,700-170,700 yuan ($17,440-$23,690). As Geely’s strategic mass-produced model inspired by its Vision Starburst concept car, the Boyue L, is an integration of the carmaker’s best automotive technologies.

Inheriting the company’s “Technology Geely 4.0” design language, the Boyue L is futuristic, technological, and digital, with a splash of oriental aesthetics. It is built on top of Geely’s GEEA2.0 electronic and electrical architecture, and is installed with a 13.2-inch vertical center control screen, the Qualcomm 8155 processor, and the Galaxy OS Air operation system. 

In terms of intelligence, the Boyue L is deployed with an NOA advanced intelligent driving assistance system, paired with centimeter-grade high-precision locating technology, human-machine co-driving VR navigation, and all-lane dynamic monitor capability.  

Geely Auto’s all-new strategic flagship SUV Boyue L hits market

Photo credit: Geely Auto

In addition, the 25.6-inch AR-HUD on the Boyue L can display navigation, vehicle speed, and other real-time auxiliary safety information for users. Moreover, the display effect is programmed to be dynamically fitted to the road, creating an immersive driving experience where users do not need to look away from the road ahead. What’s more, the Boyue L also features a unique Harman Infinity stereo on the headrest, playing navigation, warning assistance, and other sounds independently to the driver without affecting other occupants in the car.