Industry dynamics

Chery Holding posts MoM sales growth for 4th month in a row

Publishtime:2019/08/16 Views:36

Shanghai (ZXZC)- Chery Holding sold 46,189 new vehicles in June, a growth of 10.9% over a month ago. The company said it has gained month-on-month increase for the fourth month in a row.

Compared to May, the volume of vehicles exported in June surged 27.3%, and the NEV sales also climbed 3.1%, according to the group’s WeChat post.

Chery Holding posts MoM sales growth for 4th month in a row

(Tiggo 7, photo source: Chery Automobile)

For the first half of the year, Chery Holding sold 235,248 vehicles, including 41,799 PVs, which were 42% more than the year-ago level.

To revive businesses depressed by the COVID-19 pandemic, Chery Holding said it spared no effort to stabilize production and increase operational efficiency by adopting measures like helping dealers relieve stress, grabbing the chance of governmental policies, innovating in marketing models and satisfying the post-pandemic consumers' demands.

For instance, Chery Automobile provided a 60 million yuan ($8,490,768) worth of special fund for its dealerships. Jetour rolled out a series of policies, such as reducing interest on loans and offering housing and operation subsidies, to ease pressure for dealers.

To promote the integration of online and offline marketing channels, Chery Automobile and its dealers jointly held online activities and launched short-form videos on the popular video sharing platform Douyin, which attracted a huge amount of viewers.

During the first two quarters, Chery Holding successively rolled out such new models as the new Tiggo 7, the new Tiggo 8, the Jetour X70M, the Jetour X70 Coupe and the Cowin Xuanjie, which are expected to further drive the groups' sales with the pandemic ebbing in China.

Chery Holding also noted it took Jetour only 18 months to see its 200,000th vehicle roll off the production line.