Shanghai (ZXZC)- JAC Motors recently launched a new brand strategy for traditional fuel-powered PVs as part of effort to speed up deployment of its PV Era 3.0, according to a post on its WeChat account.

In the Era 3.0, the automaker will roll out a series of fuel-burning models with the nameplate of “Jiayue”. As for naming rules, the sedan series will be dubbed “A”, and “X” is for SUVs. Following the letter, numbers will be used to distinguished vehicles sizes.

Under the new strategy, JAC Motors plans to release in 2020 several PV models, including the “Jiayue X7” and “Jiayue X4” SUVs, which are set to hit the market in April and the second-half of the year respectively.

At the Chengdu Motor Show 2019, the Hefei-based automaker unveiled the Jiayue A5 hatchback sedan, opening the chapter of its PV Era 3.0. The new model is the fruition of joint efforts from JAC Motors and Volkswagen, and of the introduction of German “VDA” quality management system.

By virtue of the partnership with Volkswagen Group and the VDA system, JAC Motors has made further progress in its manufacturing quality by retrofitting production facilities, fostering a dedicated quality management team trained by its German automaker partner, and sharing production lines with Volkswagen under a uniform set of standards.

JAC Motors is one of Chinese indigenous automakers that grasp a whole set of independent technology R&D capabilities, and set up R&D hubs overseas. According to a report from Xinhua, it has by far plowed a total of RMB11.7 billion in R&D businesses since 2012 (photo source: JAC Motors' WeChat account).