Beijing (ZXZC)- On May 25, DENZA, the premium new energy vehicle brand majority-backed by BYD, celebrated the delivery of its 200,000th vehicle order at the DENZA MINI Center in Panyu, Guangzhou city.

Photo credit: DENZA

Achieving this milestone in just two years since the brand’s refreshment, DENZA has become the fastest luxury new energy vehicle brand to reach this mark, setting an industry record, said the company.

DENZA, as BYD’s leading intelligent electric vehicle brand, boasts the N7, a luxury SUV that integrates intelligent driving, intelligent chassis, intelligent cockpit, and an electric platform. The N7 sets a new benchmark for luxury electric SUVs in the 300,000-yuan segment, exceeding user expectations for smart travel.

In addition to the N7, the DENZA D9, a versatile MPV, has been upgraded this year, challenging the long-standing dominance of joint venture brands in the MPV market and establishing a new height for luxury led by Chinese brands.

Furthermore, the DENZA Z9GT, an intelligent luxury flagship sedan equipped with the world-leading disruptive technology platform e3, has already generated significant anticipation ahead of its market launch, securing its first overseas order during its debut at the Auto China 2024 in Beijing. 

Photo credit: DENZA

As of now, DENZA has opened up 400 direct-sale stores across 149 cities in China, making its premium services increasingly accessible. Additionally, DENZA's global expansion strategy is accelerating, with the brand showcased at international auto shows in Thailand, Germany, Japan, Indonesia, and Geneva. DENZA plans to expand into more countries and regions, offering a new luxury service experience to global users and sharing China's intelligent luxury technology with the world.