Industry dynamics

Dongfeng Honda to third time challenge new annual sales target by 2017

Publishtime:2019/08/16 Views:40

Dongfeng Honda to third time challenge new annual sales target by 2017

Shanghai (ZXZC)- According to Dongfeng Honda Automobile Co., Ltd (Dongfeng Honda), by December 25, the cumulative sales of Dongfeng Honda in 2017 have already exceeded 700,000 units which completed the annual target 6 days in advance. Reportedly, it will challenge to accomplish annual sales of 714,000 units by the end of 2017.

At the beginning of this year, Dongfeng Honda's original annual target sales was 650,000 units. Due to the rapid sales growth, the company had already raised its annual target sales twice to 700,000 units.

According to official statistics, in November 2017, Dongfeng Honda reached a delivery volume of 69,463 units and a wholesale volume of 69,814 units, up 13.9% and 10.2% year on year respectively. 

To be specific, the monthly sales of new CR-V, CIVIC and XR-V all exceeded 10,000 units in November. Especially, the monthly delivery volume of new CR-V in November reached 22,790 units, up 39% year on year.

Besides, the monthly delivery volume of new CIVIC in November were 16,069 units with a year-on-year 37% growth. Small SUV—XR-V reached a monthly sales volume in November of 12,696 units and the delivery volume of midsize SUV—UR-V in November were 5,565 units. Moreover, ELYSION's monthly sales in November were 4,031 units with a year-on-year 36.3% growth. New JADE' s monthly delivery volume in November reached 4,064 units, raising 14.4% from a year earlier. 

In 2017, Dongfeng Honda has launched a series of new vehicles, such as CIVIC 1.0T, new JADE, SPIRIOR HYBRID, UR-V and new CR-V, which promoted a high-speed growth of sales. In the following time, Honda will release more new vehicles to attract more consumers.