Industry dynamics

SAIC Motor’s self-owned brands aim to sell over 100,000 units in Europe in 2025

Publishtime:1970-01-01 08:00:00 Views:48

Shanghai (ZXZC)- Chinese largest auto marker SAIC Motor announced on October 20 it is ambitious to make the annual sales volume of its self-owned brands exceed 100,000 vehicles in 2025 in Europe, where a number of global auto giants make significant deployment.

SAIC Motor’s self-owned brands aim to sell over 100,000 units in Europe in 2025

SAIC Motor launching Europe shipping line; photo credit: SAIC Motor

Meanwhile, SAIC Motor launched its self-operating head-for-Europe shipping line with the ro-ro ship “SAIC ANJI PHOENIX” loaded up with 1,800 MG NEVs leaving Shanghai Port.

For the first nine months of 2020, SAIC Motor sold a total of 221,000 vehicles outside China, accounting for a third of China’s overall overseas auto sales. Of those, roughly 140,000 units were from SAIC's self-owned brands, representing a year-on-year hike of 24.7% in spite of the coronavirus pandemic. During this period, MG sold nearly 20,000 vehicles in Europe, 50% of which are NEVs.

SAIC Motor said it has deployed products and services in 60 plus countries and regions worldwide, and has built there over 750 marketing and service outlets.

The group has built a full value chain for its overseas markets, involving innovation R&D hubs, manufacturing bases, marketing centers, supply chain centers and finance companies. For instance, Huayu Automotive, an auto parts subsidiary of SAIC Motor, possesses a total of 95 production and R&D bases; SAIC AnJi Logistics has made its automotive logistics businesses cover nearly 40 countries; SGMW Multifinance Indonesia is providing dealers and consumers in Indonesia with its automotive finance loans and insurance services.

Moreover, the vehicles under MG and MAXUS brands have been so far exported to more than ten countries such as the UK, Ireland, the Netherlands, Belgium, Luxembourg, Norway, Denmark, Iceland, France and Germany.