Beijing (ZXZC)- On August 13, Harmony Intelligent Mobility Alliance (HIMA), Huawei's smart car selection alliance, announced that AITO, the premium new energy vehicle brand co-developed by Huawei and SERES, has so far delivered over 130,000 units of its new M7 model this year.

Photo credit: HIMA

The new AITO M7 was officially released onto the market on September 12, 2023, with five variants priced between 249,800 yuan and 329,800 yuan. Within eight months of its market launch, the new M7 received fixed-orders for more than 180,000 units, establishing itself as a leading SUV in the smart new energy vehicle market.

On May 31, 2024, the new M7 Ultra edition was introduced to the public, offering four trim levels priced between 289,800 yuan and 329,800 yuan.

During the launch event for the new AITO M7, Richard Yu, CEO of Huawei’s Intelligent Automotive Solution Business Unit, highlighted that a significant investment of 500 million yuan was poured into developing the AITO M7 series, underlining the commitment to its success. He emphasized that this investment ensured the use of top-tier materials and advanced technology, positioning the new M7 as a benchmark in smart cockpits, intelligent driving, and safety, delivering an unparalleled user experience.

Notably, the new AITO M7 is set to expand its lineup with the introduction of the Pro version, which will debut on August 26 at the Chengdu Motor Show 2024. Pre-orders for the new AITO M7 Pro have already started, with prices beginning at 249,800 yuan. The Pro version will feature the base version of the HUAWEI ADS intelligent driving system.