Beijing (ZXZC)- On February 22, ARCFOX, the premium new energy vehicle brand of BAIC Group, held a grand unveiling and new store opening ceremony in Laos, officially introducing the α T and the α T5 models to this country.

Photo credit: ARCFOX

The event marks a significant milestone in ARCFOX's "going global" strategy, which has already seen remarkable success this year, with products successfully shipped to multiple countries. 

Just four days later, on February 26, ARCFOX further solidified its international footprint by signing a cooperation agreement with SERTELSA SOLAR from the Dominican Republic and Qingdao T‘ang Bai International Import and Export Co., Ltd., signaling its official entry into the Latin American market.

This initiative builds upon previous international partnerships, such as the strategic collaboration sealed on October 9, 2023, between ARCFOX and Bin Omeir Holding Group Limited based in the United Arab Emirates. This agreement laid the groundwork for ARCFOX's expansion into the expansive Middle Eastern markets, particularly targeting the UAE and Saudi Arabia with its premium electric vehicle models.

Additionally, on October 8, BAIC BJEV forged a partnership with Japan's TURING company to introduce vehicles equipped with intelligent driving technologies to the Japanese market. The collaboration will see the adaptation of the ARCFOX αS, a high-end electric sedan, tailored to meet the specific demands of the Japanese market, with plans for release in 2024.