The daring Infiniti ESQ will be launched on the China car market in early October. Price will range from about 200.000 to 300.000 yuan ($32.000 – 49.000). So far we only saw the ESQ in red or in shiny silver. It loox less controversial in white, but only slightly so. The Infinti ESQ debuted in China on the 2014 Chengdu Auto Show in August.

The Infiniti ESQ is a China-only compact SUV based on the Nissan Juke Nismo. It comes with a hefty body kit, a redesigned grille, and an extra luxurious interior. That screen in the center console however loos awfully small. Power will come from a 1.6 liter four-cylinder turbocharged petrol engine with 200hp and 250nm mated to a CVT.

Darkened windows go very well with white body. Sporty matte gray 10 spoke alloys. Large roof spoiler.

The Nissan Juke is currently not available in China, not even as an import, so Chinese car buyers won’t directly think the ESQ is just a dressed up Juke. Interestingly, the ESQ doesn’t have a Infiniti logo on the grille. This could indicate that the Juke-ESQ is the first of a line of ESQ sub-branded cars aimed at young Chinese buyers.

Fat ass diffuser for sporty. Fog light in F1 style. This ESQ, is a fast car for fast people.

No Infiniti or Nissan logo on the engine. Just ESQ.

She must be smiling.