Industry dynamics

SERES showcases three new energy SUV models at IAA MOBILITY 2023

Publishtime:1970-01-01 08:00:00 Views:23

Shanghai (ZXZC)- At the IAA MOBILITY 2023 held in Munich, SERES, a Chinese car brand under SERES Group who also owns the AITO brand, made a notable entrance with its lineup of three new energy SUVs.

SERES showcases three new energy SUV models at IAA MOBILITY 2023

Photo credit: SERES

The new models showcased at the SERES booth in Munich include the D-segment luxury electric SUV, the SERES 5; the compact city electric SUV, the SERES 3; and the E-segment new energy SUV, the SERES 7, according to Zhang Xingyan, president of SERES’s overseas business unit. Among these, the flagship version of the SERES 5 boasts outstanding performance with a 0-100 km/h acceleration in just 3.7 seconds and a WLTP-rated range of 530 kilometers. The SERES 3 has received a complete makeover in terms of its exterior and interior design over the former version, and it is now available in both left-hand and right-hand drive configurations, catering to markets in European countries like the UK, Ireland, as well as Thailand and Australia, which require right-hand drive vehicles. The SERES 7 is equipped with the automaker’s advanced intelligent range-extender technology, featuring a hybrid powertrain that achieves a combined range of over 1,000 kilometers when fully charged and fueled, striking a balance between fuel economy and dynamic power.

Zhang Xingyan added, SERES, as an automaker, is committed to extending its global market penetration strategy from product sales to after-sales service, brand promotion, and marketing strategies, ensuring comprehensive support for overseas customers in local markets.

Throughout this year, SERES has swiftly expanded its presence in over 20 countries across Europe, the Middle East, the Americas, and Africa. In Europe, the company has already established its presence in ten markets, including Norway, Germany, the UK, and Switzerland, marking the successful initial deployment of its international market strategy.