Industry dynamics

Fiat Viaggio is a Maserati in China

Publishtime:1970-01-01 08:00:00 Views:21

A wondrous white Fiat Viaggio sedan, Spotted in China somewhere in Guangxi Province. The fine Fiat is dressed up with a shiny Maserati logo to impress neighbors and family. The Viaggio is a sleek looking car and brands belong to the same company, so the badge ain’t that a bad.

maserati-fiat-china-1

Here is one I found on Taobao, of rather good quality, yours for only 500 yuan or 81 USD. Price for the Fiat Viaggio starts at 108.800 yuan ($17.600), the cheapest Maserati Ghibli goes for 898.000 yuan ($146.000). Eighty-one seems a small price to pay to bridge the gap…

maserati-fiat-china-2

The Fiat Viaggio sedan is manufactured in China by the Guangzhou-Fiat joint venture. It is basically the same car as the U.S. Dodge Dart. Power comes from a 1.4 turbo ‘T-Jet’ engine with either 120hp or 150hp, mated to a 5-speed manual or a DCTThe hatchback variant, called the Fiat Ottimo, will be launched on the Chinese auto market later this year.