Industry dynamics

Jeep Cherokee hits the China car market

Publishtime:1970-01-01 08:00:00 Views:22

The new Jeep Cherokee has been launched on the China car market. Price starts at 375.900 yuan and ends at 549.900 yuan ($62.118 – 90.873). The Cherokee is expensive because it is imported into China and import taxes are high. Local production at the Guangzhou-Fiat joint venture will start in 2015, which will lower price by 25%.

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But until then Chinese car buyers will have to do with the import. As for now the only engine available is the 2.4 liter four-cylinder with 177hp and 229nm, mated to a 9-speed automatic.  The 3.2 liter V6 with 271hp and 324nm will join the line-up later, and will be more expensive again. The Chinese name of the Cherokee is Ziyou Guan, 自由光, or Liberty Light (liberty as in Jeep Liberty and light as in sunlight).

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China has a long history with the Cherokee. The good old Jeep Cherokee XJ was made in China from 1984 until 2009 by the Beijing-Jeep joint venture, and Beijing auto still makes a semi-legal clone called the Beijing Auto Works Knight S12. The Jeep Liberty was never produced in China although the joint venture considered a pickup truck variant of the Liberty back in 2008. On pic my very own 1998 Beijing-Jeep City Special.