Industry dynamics

Hyundai Mistra launched on the China car market

Publishtime:1970-01-01 08:00:00 Views:22

The 2014 Hyundai Mistra has been launched on the China car market. Price starts at 129.800 yuan and ends at 189.800 yuan. The Hyundai Mistra is a brand new China-only mid size sedan made by the Beijing-Hyundai joint venture.

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At launch the Mistra will be available with two engines: a 1.8 with 146hp and 175nm and a 2.0 with 162hp and 194nm, both engines mated to a six-speed manual or six-speed automatic. In 2014 a new and very strong 1.6 turbo will join the line-up, output is 204hp and 265nm. Size: 4710/1820/1470, wheelbase is 2770.

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More wood is always good, Hyundai bringing wood back to the mid-size sedan in China. There was a lot of wood in the early 00′s with even the smallest cars having fake-wood panels on the dash. Then suddenly all wood disappeared for alu-stuff and fancy plastics, but lately we see many cars with wood again.

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The new sedan will compete with fine cars such as the Volkswagen Sagitar, the Citroen C4L and Honda Crider, all relatively small sedans with a premium look & feel. The Korean attack will on the segment be hardened in 2014 when the new Kia K4 sedan arrives, which is based on the same platform as the Mistra.

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