Shanghai (ZXZC)- The largest and most influential auto show in Ecuador, the Autoshow Guayaquil 2024, recently took place as scheduled. At this event, BYD held the launch of its Song PLUS DM-i, marking the debut of its plug-in hybrid electric vehicle (PHEV) model in the Ecuadorian market.

BYD's booth at  the Autoshow Guayaquil 2024; photo credit: BYD

The design of the BYD Song PLUS DM-i draws inspiration from BYD's Ocean Aesthetics, combining smooth curves with futuristic elements. This blend gives the vehicle a technological yet uniquely artistic appearance. Equipped with BYD's DM-i super hybrid technology, the Song PLUS DM-i boasts a combined range of 1,105 kilometers, offering users a versatile driving experience that balances oil-fuel and electric power for both economy and environmental benefits. Inside, the vehicle features a 15.6-inch intelligent rotating screen and an Infinity Deluxe audio system, enhancing the smart and comfortable quality of travel for its users.

Song PLUS DM-i hitting  Ecuadorian market; photo credit: BYD

Santiago Mena, Brand Manager of Andor Group, BYD's distributor in Ecuador, stated, "We are honored to introduce the BYD Song PLUS DM-i to the Ecuadorian market. Empowered by the DM-i super hybrid technology, this model's exceptional range leads the market in its class. BYD has always been committed to providing outstanding electric mobility experiences to consumers worldwide. To date, BYD has launched several all-electric models in the Ecuadorian market, including the Han EV, Tang EV, Yuan PLUS, Dolphin, and Seagull, covering SUVs, sedans, and hatchbacks. The BYD brand and its product capabilities have garnered significant attention and favor from a wide range of consumers."

In addition, BYD showcased its newly opened dealership in Guayaquil and outlined its market expansion plans during the auto show.