FAW-Haima Automobile launched the Haima Prince, Wangzi in Chinese. Price starts at 29.980 yuan and ends at 43.800 yuan. Engine is a 1.0 with 47.5kw and 83nm. Size: 3590x1540x1486, wheelbase is 2332. Haima used to be a joint venture between Hainan Auto and Mazda, hence the name.

When FAW took over Hainan Auto  it took the joint venture away and renamed it FAW-Mazda. Hainan Auto continued to use the Haima name, now called FAW-Haima, for a Mazda-based line of automobiles. Recenly however Haima started designing their own cars with this new Prince on the forefront.