Hongqi holds launch event for H5 in Shanghai
Shanghai (ZXZC)- After presented the H5, the first model under Hongqi's new brand strategy, at Auto China 2018, FAW-Hongqi also held a launch event for the new model, in Shanghai on May 5.
As a vital part of Hongqi's new strategy, a complete sales channel plays an important role in the development of Hongqi brand. At the launch event for the H5 in Shanghai, Gao Fang, executive vice general manager of FAW-Hongqi Sales Company, stated that Hongqi is accelerating the building of sales channel. He also added that the first batch of 62 Hongqi experiencing centers has finished construction and opened up, and the state-owned automaker is slated to open up more than 100 Hongqi experiencing centers by the end of this year. It is expected that the number of Hongqi experiencing centers will be 170 by 2020.
Via Hongqi experiencing centers, Hongqi will offer services that cover the entire car-using cycle for customers. Besides, owners of the Hongqi H5 can also enjoy three services that are initiated by Hongqi dubbed "free lifelong warranty", "free lifelong aid" and "free lifelong pick-up and delivery". In addition, Hongqi's car owners will also be provided superb mobility services like luxury Hongqi VIP lounge in large airports and high-speed railway stations across China.
Looking from its appearance, the Hongqi H5 boasts a youthful design style, refreshing its traditional impression. The new model features a waterfall-shaped intake grille, a dynamic fastback rear end style, a 10.25-inch floated touch screen, exquisitely-made leather seats, a BOSE loudspeaker box and 19-inch sports wheel hubs.
The premium model also boasts a cutting-edge intelligent control system to cater to young customers' favor, including remote control, smart nighttime headlights, two-color ambience lights, automatic parking, intelligent voice assistance, as well as a funny infotainment connection system. With a robust 1.8T turbocharged engine and an accurately-tuned chassis, the H5 will deliver a comfortable driving experience under all kinds of road conditions.