Industry dynamics

BYD launches updated Yuan Plus with 12% lower starting price

Publishtime:1970-01-01 08:00:00 Views:9

The updated Yuan Plus has a starting price of RMB 119,800, or about $16,650. The model is available in several overseas markets under the Atto 3 name.

The Yuan Plus Glory Edition has the same battery packs as the previous Champion Edition, with the two least expensive models carrying a pack with a capacity of 49.92 kWh and offering a combined range of 430 kilometers. The other three versions are powered by a battery pack with a capacity of 60.48 kWh and offer a range of 510 kilometers.

The model continues to be powered by a single motor with a peak power of 150 kW and peak torque of 310 Nm. It can accelerate from 0 to 100 km/h in 7.3 seconds.

The Yuan Plus Glory Edition is the latest model to be updated by BYD, after updating a model almost every day last week.

On February 19, BYD launched the Qin Plus Glory Edition as well as the Chaser 05 Glory Edition, marking the launch of its latest round of major model updates.

To date, BYD has also updated the Dolphin, Han, Tang, Song Plus, Seal DM-i, and Song Pro DM-i, all of which have seen price drops.

For the full year 2023, BYD sold 3,024,417 NEVs, reaching its target of 3 million units, a 62.3 percent increase year-on-year.

BYD has a sales target of 4 million units in 2024, giving a higher sales forecast of 4.2 million to suppliers, including 2 million battery electric vehicles (BEVs), and 2.2 million plug-in hybrid electric vehicles (PHEVs), according to a report by local media outlet 36kr on February 26.

BYD's sales were significantly lower month-on-month in January and February, at 201,493 units and 122,311 units respectively, due to factors including the Chinese New Year holiday.

($1 = RMB 7.1967)

BYD's initial plan for its 2024 sales target is 4 million units, report says