Beijing (ZXZC)- On September 2, DEEPAL, the new energy vehicle brand under Dongfeng Motor, inked a strategic partnership with UAE-based automotive dealer group AL TAYER MOTORS to bring DEEPAL’s product lineup to the UAE market.

Photo credit: DEEPAL

This collaboration marks a significant step in DEEPAL’s commitment to localizing its presence in the Middle East.

Earlier this year in April, DEEPAL showcased models like the DEEPAL S7 at the Mobility Live Middle East. In late August, Changan Automobile held its Middle East and Africa launch event in Riyadh, Saudi Arabia, where it displayed several DEEPAL models, including the DEEPAL S07 and DEEPAL G318.

DEEPAL’s global expansion now spans Southeast Asia, Latin America, and the Middle East and Africa, with successful market entries in countries such as Thailand, Nepal, Mexico, and Saudi Arabia. In July, the DEEPAL S07 launched for pre-sale in Mexico, offering both all-electric and range-extended versions, with ranges of 620 kilometers and 1,200 kilometers, respectively.

Additionally, in November last year, DEEPAL introduced the S07 and L07 models in Thailand, with the S07 featuring a design consistent with the S7 but adapted for right-hand drive to suit overseas markets.