Industry dynamics

Cadillac January sales surges 62.3% YoY

Publishtime:1970-01-01 08:00:00 Views:34

Cadillac January sales surges 62.3% YoY

Shanghai (ZXZC)- General Motors' premium brand Cadillac sold 26,000 units in January this year, surging 62.3% year on year. Four models, XT5, all-new XTS, ATS-L and CT6, all reached a new high for the month. In 2018, Cadillac set a sale goal to hand over 200,000 units. 

Specifically, the automaker delivered 10,385 units of XT5 last month, leaping 89.5% from the previous year. 7500 units of XTS were sold in January with an impressive year-on-year growth of 63.8%. The January sales of ATS-L and CT6 reached 5,900 units and 2,215 units respectively.

In 2018, Cadillac plans to launch XT4 in China, a SUV model designed for its global market which is expected to lead the brand into a new auto segment. According to Cadillac's planning, it is ambitious to cover all mainstream segments of luxury vehicles by the end of 2020.

In new energy vehicle (NEV) area, except CT6 plug-in hybrid version and XT5 light hybrid version, Cadillac will roll out and locally produce at least 10 models of NEVs by the end of 2020. 

Up to now, Cadillac owns over 200 dealerships around China, covering more than 100 major cities and districts countrywide. The automaker set a blueprint to increase its dealerships to 300 over the next three years.

Cadillac, relatively late to introduce local production in China, the world's largest auto market, is among a second wave of luxury vehicle brand in this country. Its China sales exceeded 100,000 units in 2016 for the first time. Last year, China surpassed the United States as the brand's largest retail market, only behind BMW, Mercedes-Benz and Audi. Its strong momentum may intensify the competition among second-wave luxury vehicles in sales.