Industry dynamics

GAC Motor faces changing name, preserving Trumpchi

Publishtime:1970-01-01 08:00:00 Views:34

GAC Motor faces changing name, preserving Trumpchi

Shanghai August 21st, 2017 ZXZC-Currently,it is exposed from media that GAC Motor will be renamed as GAC Trumpchi in September. Although no detailed information has been disclosed, we can conclude that Gonow and ZX will meet ends in the near future.

In fact, GAC has started the upgrades and transformation of Gonow and ZX factories in the earlier time when the two brands met sluggish demands. GAC Trumpchi plans to catch up with GAC Toyota this year and exceed GAC Honda in the next year, aiming to become the most competitive brand under GAC Group. But the capacity bottleneck shows an inferior strength.

If GAC Gonow Hangzhou factory and ZX Yichang factory will be transformed into Trumpchi factories, GAC Trumpchi could enlarge its annual capacity to 1m units, based on the current 600,000 units’ capacity.

GAC Trumpchi will have a more reasonable plant layout when the Hangzhou Base and Yichang Base are transformed. At that time, it will have four bases in South China, Central China and Northwest China respectively, beneficial for its marching towards into the national market.