Shanghai 23rd Aug. 2017 ZXZC-In August 2017, Dongfeng Automobile lost two talents. Almost at the same time, two executives of Dongfeng were exposed to join Geely.

On 21st August, it was said that Li Chunrong would officially join Geely Automobile and serve as CEO of Proton. In this regard, Qiche Toutiao APP seeks confirmation to Geely Group, the relevant responsible person said that the group would not comment on media speculation, all the news are subjected to the final announcement.

As we know, it has been 30 years since Li Chunrong joined Dongfeng in 1987, during these years, he has served as the deputy director of the board of directors of Dongfeng, deputy general manager of Dongfeng Yueda KIA automobile Limited company, supervisor of Dongfeng Group, general manager of Dongfeng passenger car and other duties.

In addition, as a professional in Dongfeng system for a long time, his pursuits of automobile and rich management experience are obvious to people in this industry. What the chairman of Geely Li Shufu values are also his experience, especially the independent brand operation experience.

On the morning of August 22nd, the media broke the news that another executive of Dongfeng, the Deputy General Manager of Citroen brand Department Che Yanhua would also leave and join Volvo Chinese as the vice president of sales in September.

In this regard, the internal staff said that due to the internal work adjustment will change recently, official news about specific issues will be announced after some time.

It is understood that it has been 20 years since Che Yanhua entered the automotive industry in 1997. Judging from the resume, since she joined the Jaguar (Chinese) and served as executive vice president in 2012, the sales of Jaguar brand in China achieved a doubling of growth and reached a historical sales volume in china. Obviously, Volvo values her operational experience on Jaguar Land Rover.

On 13th March, 2017, after Che Yanhua left Jaguar Land Rover a year later, she officially became the deputy general manager of Dongfeng Citroen brand department. It was reported that during her term of office in Dongfeng Citroen, the new SUV Tianyi is put on the market, it is the first model in China according to Citroen's global strategy SUV, and the pre price will officially be announced during Chengdu auto show. In mid September the new SUV will be officially listed.  According to the internal staff of the brand, although recent internal work will be adjusted, the listing of new products would not be affected, everything will follow the prescribed order.