Industry dynamics

Changan plans to forge a hot model CS55 with annual sales target exceeding 200,000 units

Publishtime:2019/08/16 Views:34

Changan plans to forge a hot model CS55 with annual sales target exceeding 200,000 units

Shanghai July 27th, 2017 ZXZC-Changan has launched four SUV models of CS35, CS75, CS15 and CS95 in five years, successfully building its product structure. According to plan, the newly-launched compact SUV CS55 will be forged as a hot model. The model, which was launched on July 26th, is expected to have an annual sales target of exceeding 200,000 units. Changan Auto will take efforts in several aspects to achieve the goal.

Changan Auto will firstly build an inner sales big-data system to guarantee timely management, by cancelling middle-tier sales zones and creating face-to-face communication between plants and dealerships. Besides, separate sales networks are used between CS55 and CS75, to avoid the possible discrimination from dealerships.

Changan Auto will insist on the high-standard services and products. It has established strict standard systems for choosing dealerships and assessing sales performances, guaranteeing the service quality. CS55 has used many latest technologies, configurations and designs, giving Changan Auto great confidence. It will also make innovations in sales channels by trying on-line sales to forge a hot CS55 model.