Shanghai, April 21, ZXZC - On 2017 Shanghai Auto show, SWM X3 officially shows up. It is located as a compact SUV to further improve the product layout of SWM. After the launch, Gong Daxing, chairman of Shineray and SWM motors, said that a certain percentage of direct-sale stores will be kept in the future and that SWM EROE concept car will be put into mass production in 2019.

SWM brings three new models to this Shanghai automobile exhibition, namely SWM X3, automatic SWM X7 and EROE concept car. EROE concept car will be put into mass production in 2019.

In the current sales system of SWM Motors, direct-sale stores account for a certain proportion. Gong Daxing said that the proportion of direct-sale stores will be kept at around 10%. This 10 percent is used to be close to the mass. Besides, they will find out right marketing "methodology" according to the different regions so as to communicate more efficiently with the dealers, which takes up 90%.

As a new brand, SWM was questioned by many people when first established. In the face of these challenges, Gong Daxing mentions that we need new things to promote the development of the world so as to make the whole world to stay energetic. In his opinion, only enterprises may die, but not the industry. Opportunity is there whenever it is.